A Product Strategy and UX Design firm, the WANDR Studio team(s) organize around helping (other) small businesses succeed - with the primary focus being on enhancement of digital products and service offerings. Working from having developed some level of understanding about the client's business - its identity and creative strategy - the Wandr approach is to initiate a creative strategy and direction that would serve to engage the cient's target audience with the "right" product or service offering: a process defined as consists of building the clients' "brand strategy' from having - through qualitative research - determined a level of understanding of what the "customers (probably) wants" WANDR personnel bring that vision to life with their considerable experience of in mobile app, website and enterprise solution designs. In this instance - invery clever manner - Wandr Studio's client is the Air Force itself withe deliverable being a Startup Bootcamp: a four-week program that can bring innovative ideas within the Air Force to life,