Smart Information Flow Technologies (SIFT) is a research and development consulting company specializing in Human Factors and Artificial Intelligence. SIFT's goal is to make the information flow between humans and technology better for both sides, resulting in more efficient, productive, pleasant and safer information exchanges. The firm's expertise includes Human Computer Interaction, Interface Design, Human Performance, Artificial Intelligence, Network and Cybersecurity, and Politeness and Etiquette models. The company uses its core technologies of machine learning, planning and human interfaces in the context cyber security. The firm has applied intent recognition techniques towards identifying the objectives of cyber attackers in order to distinguish serious threats from "ankle biters." Projects in this area have included applying qualitative probabilistic reasoning to network intrusion detection, helping security analysts tame the floods of false positives generated by conventional intrusion detection systems, applying planning techniques to coordinate cyber defense across large enterprises, and applying machine learning to actively deceive cyber attackers so that they reveal facts about their true identity. The firm has also been applying their core technologies and skills towards innovative applications in the medical and health care fields.
