Ana Consuelo Matiella and Associates, also doing business as ACMA Social Marketing, is a woman-owned small business 8(a) program participant firm that has been providing culturally and linguistically competent health communications, qualitative and formative research, process and outcome evaluations, and fotonovela production to State Health Departments and other Local, State and National Organizations since 1984. In areas with low literacy rates, Fotonovelas tend to be low-anxiety and high esteem approaches to public communications because they are both entertaining to read and easy to understand, while still providing all necessary information. Ana Consuelo Matiella and Associates specializes in Social Marketing and Health Communications and is considered the most experienced fotonovela producer in the United States.
