Event Schedule: By-Day
Day 1: | Day 2: | Day 3:
Agency Presentations:
Phase III initiatives:
  • Considering current NIH SBIR Phase III initiatives
  • Supporting and Encouraging Strategic Alliances and Partnering: NSF Matching grants
  • Cross-institutional Teaming to address NASA Needs (working title)
    • The core and focus of the ASSETs Forum is to enable and support the interaction of
    Tech Seekers interested in varying types of collaboration with SBIR-involved firms
    and SBIR awardees of demonstrated competencies and skills-sets.
         Making the technology skills-set and competencies link is a key first-step to that end. Plenary session presentations by Tech Seekers and SBIR Awardees have driven the extensive Pre-Event activity and are at the heart of the ASSETs Forum design - see schedule below.
         Real deals and actual working relationships are part of the ASSETs achievement. This approach really works.
         However, ensuring those collaborations actual happen and, even more critically, having them work to the mutual benefit of those involved is about much more than simply making the technology match. Therefore, built into the ASSETs Forum is a sophisticated, in-depth look at many of the related matters. Engaging leading experts in their field, participants in previous ASSETs Forums - large firm and small alike - note that these thought-provoking sessions are more than worth the price of admission in their own right. Consider YOUR ASSETs involvement accordingly.
    Working Discussions
    Post Event:
    Two-Cents session: SBIR Reauthorization
    ASSETs attendees: participation part of event fee
    Two-Cents ONLY - $45
  • From Concept to Effective War-Fighter Use: special conditions applicable to transitioning SBIR DOD technologies (3/19)
  • Live Case: Examining how Cell Signaling tackles the critical interface between technology development and implementation of commercialization/I.P. strategy to create value (3/19)
  • Business Development Clinic - Live Case: issues in safeguarding IP and data rights in strategic alliances: the voice of experience (3/19)
  • Why are we doing all this? Perspective of Tech Seekers on what is driving external relationships (3/20)
  • Corporate intiatives focused to early-staged firms: VC and incubators (3/21)
    • Issue Sessions
  • Rights to government-funded inventions made under rules governing the SBIR-STTR programs (3/19)
  • Patent Reform Act 2007 - S 1145 and HR 1908: issues to consider (3/19)
    • Content Sessions
  • At the Crossroads: an analytical examining of the SBIR achievement and current condition. Maintaining the continuing relevance of SBIR in this radically changed world. (3/19)
  • Graves or Growth: The Science-Driven Innovation Imperative (3/19)
  • Bridging the Generation Gap: Building Symbiotic Relationships between SBIR Companies and Larger Firms (3/19)
  • Crafting an Effective Licensing Strategy - in- and out- : issues to consider (3/20)
  • Getting to "Yes" requires the best: IP from the perspective of licensees (3/20)
  • Employing the tools of technology marketing: which markets and how? (3/20)
  • SBIR Commercialization: Methods, Tactics, and Practical Considerations for Commercializing Phase III Innovations (3/20)
  • Valuable Intellectual Property: What is it and how do you create it? (3/20)
  • Liquidity Events: what does the market think an SBIR Company is worth? Doing the IPO and M&A numbers (3/21)
  • Terms of the Deal: issues in valuation and negotiation (3/21)
  • University Relationships: factors is bringing technology out of the academic setting (3/21)
  • A Collaboration is a Different Kind of Deal (3/21)
  • The form and extent of VC activity among SBIR Awardees: doing the numbers (3/21)
  • Examining the resurgence in Corporate Venture capital (3/21)
    • Event Schedule
    Wednesday MARCH 19, 2008 Session descriptions: Day 1
    Time Session Title and Description
    11:30 AM
    		Registration Opens
    1:00 PM

    Conference begins:
    Opening remarks

    This later than usual start is designed to ease travel arrangements, limit the extent of out-of-office time and incurred accommodation costs.
    1:05 PM Supporting and Encouraging Strategic Alliances and Partnering: NSF Matching Grants
    Speaker/
    Discussants    		 T. James Rudd, National Science Foundation Format: Presentation
    1:20 PM At the Crossroads: an analytical examining of the SBIR achievement and current condition. Maintaining the continuing relevance of SBIR in this radically changed world.
    Speaker/
    Discussants    		 Ann Eskesen, Innovation Development Institute Format: Context-Setting presentation
    2:05 PM Graves or Growth: The Science-Driven Innovation Imperative
    Speaker/
    Discussants    		 Matthew M. Nordan, Lux Research Format: Context-Setting presentation
    2:35 PM From Concept to Effective War-Fighter Use: special conditions applicable to transitioning SBIR DOD technologies
    Speaker/
    Discussants    		 Jere Glover, Small Business Technology Council (SBTC)
    Carol Van Wyk, Former Director of DOD SBIR Commercialization Pilot Program    		 Format: a discussion
    3:05 PM Refreshment break
    3:25 PM Rights to government-funded inventions made under rules governing the SBIR-STTR programs
    Speaker/
    Discussants    		 Jacob (Jesse) N. Erlich, Burns & Levinson, LLP Format: presentation
    3:50 PM Considering current NIH SBIR Phase III initiatives
    Speaker/
    Discussants    		 Joanne Goodnight, SBIR Program Manager National Institute of Health Format: Presentation
    4:15 PM Bridging the Generation Gap: Building Symbiotic Relationships between SBIR Companies and Larger Firms
    Speaker/
    Discussants    		 Gina O'Connor, Radical Innovations Group & RPI Format: Working presentation
    4:40 PM First set of In-A-Nutshell Presentations
    These FIVE-minute (time strictly enforced) Nutshell presentations are an option available only to SBIR Awardees for whom we have on file their self-prepared Capability Statements (Nutshell format). Nutshell Presenters are permitted to choose the time-slot they prefer from among those still available. This can be handled at the time of Event Registration.
    5:20 PM Live Case: Examining how Cell Signaling tackles the critical interface between technology development and implementation of commercialization/I.P. strategy to create value
    Speaker/
    Discussants    		 James G. Cullem, Aurora Nova, LLC
    John Rush, Cell Signaling Technology
    Peter Hornbeck, Cell Signaling Technology
    		 Format: Interactive discussion
    5:45 PM Gala Reception
    7:15 PM Patent Reform Act 2007 - S 1145 and HR 1908: issues to consider
    Speaker/
    Discussants    		 Barbara A Fiacco, Foley Hoag LLP Format: presentation
    7:25 PM Building Strategic Partnerships: critical issues in protection of Data Rights and Intellectual Property
    Speaker/
    Discussants    		 Featured company: NavSys Corporation, Colorado Springs, CO. Alison Brown, Presenter
    Moderator: Lawrence Nannis, Levine, Katz, Nannis and Solomon, PC
    Discussants:
    Jacob (Jesse) N Erlich. Burns & Levinson LLP
    Jere Glover, Small Business Technology Council (SBTC)
    Dianne M Proia, Proia & Associates LLC
    Carol Van Wyk, former SBIR CPP Office of Secretary of Defense
    Art Sullivan, American Institute of Aeronautics and Astronautics (AIAA)    		 Format: Live Case
    8:45 PM Day's Events Conclude
    Thursday MARCH 20, 2008 Session descriptions: Day 2
    Time Session Title
    7:00 AM Continental Breakfast
    8:05 AM Why are we doing all this? Perspective of Tech Seekers on what is driving external relationships
    Speaker/
    Discussants    		 Moderator: Ann Eskesen, Innovation Development Institute
    Joseph J Cote, Jr., Cote Associates,
    Joanne Goodnight, SBIR Program Manager National Institute of Health
    Gina O'Connor, Radical Innovations Group & Rensselaer Polytechnic Institute
    Other interested Tech Seekers    		 Format: Talk Show format
    9:00 AM Getting to "Yes" requires the best: IP from the perspective of licensees.
    Speaker/
    Discussants    		 Mildred Hastbacka , TIAX LLC (formerly Arthur D. Little’s Technology & Innovation) Format: presentation
    9:25 AM Second set of In-A-Nutshell Presentations
    These FIVE-minute (time strictly enforced) Nutshell presentations are an option available only to SBIR Awardees for whom we have on file their self-prepared Capability Statements (Nutshell format). Nutshell Presenters are permitted to choose the time-slot they prefer from among those still available. This can be handled at the time of Event Registration.
    10:10 AM Strategic marketing of new technologies
    Speaker/
    Discussants    		 Vera Hoffman, Building Winning Businesses Format: presentation
    10:35 AM Refreshment Break
    10:50 AM Tech Seekers Overviews: addressing technical needs through effective SBIR relationships
    Speaker/
    Discussants    		 Chris L. Gilmore, Spirit AeroSystems, Inc.
    Brinda Wiita, Johnson & Johnson
    Blaine Childress, Sealed Air Corporations
    Jeff Keller, General Electric Global Research
    		 Format: Individual presentations
    11:40 AM Concurrent Breakouts
    Each Tech Seeker will set the rules for how their particular session is organized. All Breakout locations are on the Third Floor
    Spirit AeroSystems Johnson & Johnson Sealed Air Corporation General Electric Global Research
    12:30 PM Luncheon
    1:00 PM SBIR Commercialization: Methods, Tactics, and Practical Considerations for Commercializing Phase III Innovations
    Speaker/
    Discussants    		 David P Metzger, Arnold & Porter
    Discussant: Jere Glover, Small Business Technology Council    		 Format: Presentation and discussion
    1:45 PM Valuable Intellectual Property: What is it and how do you create it?
    Speaker/
    Discussants    		 Ronald E. Cahill, Nutter, McLennen & Fish, LLP Format: Analytical Presentation
    2:15 PM Third set of In-A-Nutshell Presentations
    These FIVE-minute (time strictly enforced) Nutshell presentations are an option available only to SBIR Awardees for whom we have on file their self-prepared Capability Statements (Nutshell format). Nutshell Presenters are permitted to choose the time-slot they prefer from among those still available. This can be handled at the time of Event Registration.
    2:50 PM A Collaboration is a Different Kind of Deal
    Speaker/
    Discussants    		 James H. Belanger, Burns & Levinson LLP Format: presentation
    3:10 PM Refreshment Break
      3:30 PM Tech Seekers Overviews: addressing our technical needs through fostering SBIR relationships
    Speaker/
    Discussants    		 Reid J. Leonard, Merck Research Laboratories
    Rosanna Stokes, Momentive Performance Materials
    Alessandro Zago, Siemens Technology-to-Business Center
    Mike Cameron, The Sherwin Williams Company
    		 Format: Individual presentations
    4:35 PM Concurrent Breakouts
    Each Tech Seeker will set the rules for how their particular session is organized.
    Merck Research Laboratories Momentive Performace Materials Siemens Technology-to-Business Center The Sherwin Williams Company
    5:30 PM Day's Formal Program Concludes
    Networking reception
    Friday MARCH 21, 2008 Session descriptions: Day 3
    Time Session Title
    7:00 AM Continental Breakfast
    8:00 AM Liquidity Events: how is the market realizing SBIR value. Doing the M&A and IPO numbers
    Speaker/
    Discussants    		 Ann Eskesen, Innovation Development Institute Format: Presentation
    8:25 AM Terms of the Deal: issues in valuation and negotiation
    Speaker/
    Discussants    		 Joseph J. Cote, Jr, Cote Associates Format: Presentation
    8:55 AM University Relationships: factors is bringing technology out of the academic setting
    Speaker/
    Discussants    		 Peter Hardigan, CRA International
    		 Format: presentation
    9:15 AM Fourth set of In-A-Nutshell Presentations
    These FIVE-minute (time strictly enforced) Nutshell presentations are an option available only to SBIR Awardees for whom we have on file their self-prepared Capability Statements (Nutshell format). Nutshell Presenters are permitted to choose the time-slot they prefer from among those still available. This can be handled at the time of Event Registration.
    9:50 AM What's happening in the States?
    Speaker/
    Discussants    		 Deborah Santy, Connecticut SBIR
    Robert Brooke, Center for Innovative Technology    		 Format: Working Panel
    10:05 AM Refreshment Break
    10:20 AM Crafting an Effective Licensing Strategy - in- and out- : issues to consider
    Speaker/
    Discussants    		 David J. Powsner, Nutter, McClennen & Fish, LLC
    		 Format: presentation
    10:55 AM Tech Seekers Overviews: addressing our technical needs through fostering SBIR relationships
    Speaker/
    Discussants    		 Emily Lesica, Novartis Consumer Health
    Presenter not confirmed, Northop Grumman
    Presenter not confirmedRheal Turcotte, NASA Langley Research Center

    It has been our experience previously that various Tech Seekers who may perhaps be less familiar with the depth in quality and extent of SBIR capabilities opt to be ASSETs Forum involved as Observers. Though they will not have had the advantage of pre-event contact to awardees working in their fields of interest, we provide them some time on the podium to introduce themselves, to talk a little about why they’re there, their areas of interest, expectation etc. So far that listing includes:

    Jeff Ronaldi, SPX Corporation
    		 Format: Individual presentations
    11:45 AM Concurrent Breakouts
    Each Tech Seeker will set the rules for how their particular session is organized. All Breakout locations are on the Third Floor
    Novartis Consumer Health Northop Grumman NASA Langley
    12:35 PM buffet style set up in Rotunda Seating: John Hancock Room
      1:10 PM The form and extent of VC activity among SBIR Awardees: doing the numbers
    Speaker/
    Discussants    		 Ann Eskesen, Innovation Development Institute Format: presentation
    1:30 PM Examining the resurgence in Corporate Venture capital
    Speaker/
    Discussants    		 Kevin Shaw, PriceWaterhouseCoopersMoneyTree Format: presentation
    1:45 PM Corporate initiatives focused to early-staged firms: investment and incubators
    Speaker/
    Discussants    		 Moderator: Ann Eskesen, Innovation Development Institute
    Al Lauritano, BD Technologies
    Alessandro Zago, Siemens Technology-to-Business Center
    Rainer Fuchs, Biogen-Idec
    Kevin Shaw, PriceWaterhouseCoopersMoneyTree    		 Format:
    Talk Show
    2:15 PM Conference Concludes
    Post-Forum interactive Two-Cents Session
         SBIR enabling legislation will sunset on September 30, 2008. For reasons to be briefly discussed in the Two-Cents session, action by Congress before then to achieve reauthorization is by no means certain.
         Open to any of the SBIR Community both in attendance at the ASSETs Forum or joining us specific to this session, with the focus on the pending issue of SBIR Reauthorization
         
    The Two-cents working session will convene
    in the John Hancock Room at 2:30 PM.

    If reauthorization is of interest to you and your travel schedule permits, please join us. Already having engaged hundreds of SBIR awardees around the country, a more detailed piece about how the Two-Cents process works is in your Event package.